Affiliate Program & Collaborations
We work with content creators and affiliates who share our commitment to natural materials,
developmental design, and honest marketing.
If your audience values quality over quantity and you create thoughtful content for parents,
we'd like to hear from you.
Affiliate Program
Earn commission by sharing Baby Squad with your audience.
How It Works:
- Commission: 10% on all sales (15% for partners generating $1,000+/month)
- Cookie Duration: 30 days
- Payment: Monthly via PayPal (minimum $50)
- Tracking: Real-time dashboard to monitor clicks, conversions, and earnings
What You Get:
- Custom referral link
- Access to product images, banners, and marketing assets
- Early access to new product launches
- Exclusive discount codes for your audience
Requirements:
- Active blog, website, social media, or email list
- Audience interested in natural parenting, Montessori, Waldorf, or eco-friendly products
- Compliance with FTC disclosure guidelines (#ad, #affiliate)
Influencer Collaborations
We partner with creators who produce authentic, high-quality content for engaged parent audiences.
Micro-Influencers (5K–50K followers):
- Product gifting in exchange for 1–3 posts/stories
- Custom discount code for your audience (15% off)
- Affiliate link with 10% commission on sales
Established Creators (50K+ followers):
- Paid partnerships (rates based on reach and engagement)
- Product gifting + commission on affiliate sales
- Long-term ambassador opportunities
What We Look For
- Authentic engagement: Comments, saves, and genuine conversation (not just follower count)
- Audience alignment: Parents interested in Montessori, Waldorf, natural parenting, developmental toys
- Content quality: Clear photography/videography, thoughtful captions, honest reviews
Content Opportunities:
- Unboxing and first impressions
- Developmental milestone content
- Honest reviews and comparisons
- Behind-the-scenes (craft process, materials, safety)
Brand Guidelines
- Comply with FTC disclosure requirements (#ad, #affiliate, "paid partnership")
- Use authentic, honest language (no exaggerated claims)
- Avoid misleading developmental promises ("your baby will be a genius")
- Represent Baby Squad's values: natural materials, calm sensory design, quality over trends
We reserve the right to decline applications or terminate partnerships that violate these guidelines.
Apply Now
Ready to partner with us? Fill out the application form below or email partnerships@babysquad.com with your media kit.
Application Form